Training that Sticks

Kerry Ranson

Kerry Ranson | Training that Sticks Blog provides great tips on customer service, selling and sales, and the importance of training. The blog reinforces Signature Worldwide training programs, focusing on good customer service including customer service on the phone, as well as sales skills and customer relations.

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What does Harley-Davidson sell? It's not bikes.

Posted by Kerry Ranson on Mon, Nov 04, 2013 @ 09:11 AM

What we sell isn't actually a bike. It's the ability for a mild-mannered accountant to dress in leather, ride through a small town, and have people be afraid of him."* - Clyde Fessler, former Harley-Davidson VP

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Topics: Customer Value, Sales, Service, Customer Experience

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